Sales deck: Chop Chop Garment Co

Chop Chop’s field had a reputation for mistakes and client headaches. How did they pitch themselves as different?

Messaging strategy

Design

The Challenge

Uniform manufacturers in Cambodia have a reputation for careless mistakes and client headaches. How did we approach their sales deck to show clients they’re different?


The Solution

When you tell someone, they doubt. When you show, they believe. Rather than say "we're different," the sales deck design did the talking. Other uniform manufacturers in Cambodia simply find potential uniform designs on Google images and send them to clients via Telegram. Chop Chop invested in custom proposals with numerous small design cues to show that they pay attention the details without saying it directly.