Sales deck: Chop Chop Garment Co
Chop Chop’s field had a reputation for mistakes and client headaches. How did they pitch themselves as different?
Messaging strategy
Design
The Challenge
Uniform manufacturers in Cambodia have a reputation for careless mistakes and client headaches. How did we approach their sales deck to show clients they’re different?
The Solution
When you tell someone, they doubt. When you show, they believe. Rather than say "we're different," the sales deck design did the talking. Other uniform manufacturers in Cambodia simply find potential uniform designs on Google images and send them to clients via Telegram. Chop Chop invested in custom proposals with numerous small design cues to show that they pay attention the details without saying it directly.


